Traffic generation basics for new bloggers in Nigeria
Traffic generation for new bloggers
Traffic generation for new bloggers can be so difficult!
It is tiring enough trying to figure how your dashboard works as a new or semi new blogger.
Getting it right when you start blogging doesn’t come easy and one sure fire way to make you depressed is your blog statistics.
Some new bloggers don’t garner up to 50 views in a day, for some other bloggers, 50 is their total statistics for a week.
I know this because as a fairly new blogger who has just four months of blogging experience, I faced a lot of challenges but fortunately for me I had the right people and resources.
Traffic generation for new bloggers is going to be a long but fully packed and exiting post, so brace up.
1. GOOD CONTENT IS EVERYTHING: This is the reason why most blogs don’t get constant traffic. You don’t captivate your readers because your content is lacking.
Take for example, while surfing the web, I come across your blog, I scroll through and there’s nothing interesting enough to make me bookmark or store your blog URL in my head, I leave your blog and I am gone forever. That Is 1 unique visitor lost, just imagine how many more you would lose daily.
Tips on writing good blog content.
A. Know your target audience and write appropriately for them. An easy way to do this is to go through your old posts and see what your readers love through the posts engagement.
B. Research well about the topic, so you don’t sound vague when you write.
C. Title should be well crafted: Make it catchy and interesting.
The first thing people see are your post titles, if it is an interesting one, the chances of them reading is higher.
2. Optimize your blog for search engine.
Popularly known as SEO, search engine optimization simply means setting up your blog to rank higher in search engine result pages(serp).
Optimizing your blog as a new blogger is like sowing a seed that you would reap in 100 folds in the future.
When you ensure your blog is properly optimized for search engines, you begin to get views from search engines and considering google gets over 3.5 billion searches a day, then imagine how many views you would get if 20% percent of those searches are on a topic you have written about and your seo is great so you appear on the search results first page.
Quick tips on how to optimize your blog.
A. Edit your permalink: As a new blogger, chances are your blog posts still show without your post title. The reason is because you haven’t set your permalink.
B. Use H1-6 tags: Using these heading tags helps google to grasp what your post is all about. Google can’t bring out every detail in a blog post during search results But however with the helps if the H tags they can figure out what the post is about.
C. Use your keywords But don’t spam: Keywords are very very important for Seo But some people misuse it by over using them thus resulting to spamming.
D. Optimize your images: If you have images on your blog, you should endeavour to name your image title and alternate tags with your keyword.
- UNASHAMEDLY PUBLICIZE YOUR BLOG: As a new blogger, you don’t immediately start to get search engine traffic and so the best way to get traffic is to publicize size your blog’s on various platforms such as;
1.Social media- Facebook, twitter, Pinterest, instagram, Linkedin, whatsapp etc.
2.Online forums-Nairaland, reddit, quora
3.Word of mouth.
We have arrived at the crux of this post, so many of you would say you already use these channels But if your traffic isn’t going higher, then you are using these channels the wrong way, read on to find the best way to publicize your blog.
Create a page and link it with your blog, be active on it and invite your friends to like and also tell friends to invite their friends to also like.
- Share your posts to Facebook groups: Some groups have hundred of thousands group members e.g sister hood of Africa facebook group. If you share your blog posts to 10 facebook groups with over 50,000 members, that is over 500,000 reach.
*Run paid adverts: If you have money to spare you can also run ads to get traffic to your blog.
always follow the hash tag trends to promote your posts.
build an aesthetically pleasing Instagram feed and genuinely participate by liking and commenting on other posts. Also develop a relationship with your followers.
I am still yet to get a grasp of how to generate traffic on Pinterest but So many bloggers swear it’s the holy grail for blog traffic especially if you are a creative blogger.
Nairaland: This is the biggest forum In Nigeria. When you make good blog posts, create new threads about your blog post on nairaland and watch how your traffic would soar.
Reddit: On reddit, there are sub reddit group where people share similar ideas/discussions. Just look for a group with your niche and contribute. Don’t forget to always leave your blog link.
Google+: So many of us don’t remember that google+ exists. A good way to use it for traffic generation is to join groups centered around your niche and post your new blog posts.
Quora: this is a question and answer forum created in 2009.
Quora can be a great traffic source But most bloggers don’t know this. Maybe you should read up on how Oliver emberton used quora to drive millions of traffic to his blog.
Word of mouth.
This is probably a crude way of generating traffic to your blog but telling people that you are a blogger brings opportunities including sponsorships. So go ahead and sing it.
- Share in their success: Some bloggers are already established with massive blog traffic.
Ensure to leave meaningful comments and your blog links. I usually leave my blog links most times in the comment section of my favourite YouTube channels.
You can also write guest posts for big blogs in your niche
- Grow together: There are a lot of upcoming bloggers right now, find those in your niche, support each other, collaborate on some things and also form a comment gang where you support each other by always leaving good comments on posts.
These tips will help you increase your traffic generation for new bloggers.
Don’t forget to subscribe to my blog below as I share interesting secrets with subscribers.
I am no guru, I am still learning But these tips have really really helped me.
This post would not be complete without a shout out to my blog coach @Mr Samuel Chinedu of nextnaijaentrepreneur.com.
You should totally check him out.
Also Alice and the beautiful members of the bloggers advocate.
Did you enjoy this post? Did you find it helpful? Do you use any of these traffic generation channels?
Please tell me about it, I would love to hear about it.